Many people don’t understand the chemicals and their harmfulness to the body. Unfortunately, the natural deodorant scene is a fairly unknown one. Although the number of brands and advertising for such products are rapidly growing. YouTubers and other social media bloggers are beginning to catch wind of such products and are beginning to do reviews on the products, which in turn helps more people to hear about natural deodorants.

My goal for this re-design of Schmidt's deodorant advertising was to make the deodorant appeal to all generations, while getting their message across.